Peter Reday

2002

Ph D, International Industrial Sales Management

Nanyang Technological University

Dissertation/Thesis Title — "Technology Sales Linker Characteristics as a Sales Performance Predictor in High Technology Industries"

1977

MS, International Management

Thunderbird - The Garvin School of International Management

1976

Other

George Mason University

1973

Other, Intensive Chinese Mandarin Language Training

Defense Language Institute, West Coast

1971

BA

Oakland University

2010 -

Youngstown State University

Associate Professor

2005 - 2010

Youngstown State University

Assistant Professor

2004 - 2004

Southern California University of Professional Studies

Adjunct Professor in Vietnam

2003 - 2005

Ashland University

Assistant Professor of Marketing

2002 - 2003

Dunville Training

Adjunct Professor in Penang, Malaysia

1997 - 2001

Ottawa University, Kansas

Adjunct Professor in Singapore and Malaysia

1997 - 2003

Nanyang Technological University

Teaching Fellow; Senior Tutor

1995 - 1997

First National Bank of Boston

Assistant Vice President - Correspondent Banking - Sales

1991 - 1994

International Rectifier, Singapore, HQ in El Segundo, CA

Regional Sales Manager - Asean; Manager of Order Management Systems; Area Marketing Manager - Pacific Region

1990 - 1991

Hammer's Plastic Recycling, Iowa Falls, Iowa

Account Manager - Sales

1988 - 1990

Rigidyne Corporation, Simi Valley, CA

Account Manager - Sales

1984 - 1988

Printronix Corporation, Hong Kong & Singapore, HQ CA

Pacific Region Sales Manager; International Sales Support Manager

1980 - 1984

Data Products Corporation, Woodland Hills, CA

Product Manager; Accounting Manager

1979 - 1980

Carnation Company, Los Angeles, CA

Internal Auditor

1978 - 1979

Prudential Insurance Company, Los Angeles, CA

Administrative Auditor

1972 - 1975

U S Army

Chinese Linguist/Interrogator

2023

"INTERNATIONAL ENTRY STRATEGIES – A TACTICAL APPROACH"

P. Reday, O. Genc, E. Ulusoy, A. Kos

Journal of Academy of Business and Economics, volume 23, issue No 3, 2023, p. 42 - 59

2022

"INTERNATIONAL MARKET ENTRY STRATEGIES SELECTING FOREIGN DISTRIBUTORS"

P. Reday, E. Ulusoy, D. Iyer, T. Ovaska, A. Kos

2022

"International Market Entry Strategies - Selecting Foreign Distributors"

P. Reday, E. Ulusoy, D. Iyer, T. Ovaska, A. Kos

Journal of Academy of Business and Economics, volume 22, issue 4, p. 16 - 30

2019

"COACHING SALES PRESENTATIONS - MODELS FOR ASKING PROBING QUESTIONS"

P. Reday, A. Kos, P. Kassawat, F. Sole

Journal of Academy of Business and Economics, volume 19, issue 1, p. 79 - 91

2017

"Consignment Inventory and Credit Terms as Sales Inducements for the Industrial Products Sales Person"

P. Reday, A. Kos, P. Kassawat, F. Sole

2016

"BIG DATA VERSUS LITTLE AND THICK DATA AND THE MANUFACTURER’S REPRESENTATIVE"

P. Reday, E. Ulusoy, A. Kos, M. Ragozine

International Journal of Business Research, volume 16, issue 4, p. PP 19 - 28

2016

"A Framework for the Development of a Marketing Strategy: Synthesizing the Essential Factors Organizations Need to Consider"

E. Ulusoy, P. Reday

Review of Business Research, volume ume 16, issue Number 3, p. PP 41 - 50

2016

"3D Printing – A Tool for Industrial Products Sales People"

P. Reday, I. Sirichakwal , M. Ragozine

International Journal of Business Strategy, volume 12, issue 2, p. PP 75 - 84

2015

"Parallel Product and Production Road Maps: The Keys to CRM through Closer Customer-Supplier Collaboration?"

P. Reday, T. Steyn, A. Kos, J. Harrington

International Journal of Business Strategy, volume 15, issue 3, 2015, p. 33 - 43

2015

"MANUFACTURERS’ REPRESENTATIVES AS A SOLUTION TO DISTRIBUTOR DISINTERMEDIATED INDUCED CHANNEL CONFLICT"

P. Reday, T. Steyn, A. Guiffrida

International Journal of Business Research, volume 15, issue 3, 2015, p. 55 - 61

2015

"Modeling Delivery Performance in Make-to-Order Supply Chains"

A. Guiffrida, T. Ngniatedema, P. Reday

2014

"An Augmented Sales Presentation Model for Industrial Products Sales People"

P. Reday, A. Kos, R. Counts, M. Vlad, A. Boyle

2014

"A Services Marketing Mix For The Short Term International Study Tour"

P. Reday, D. Steyn, T. Billiot

International Journal of Business Research, volume 14, issue 3, p. 29 - 36

2013

"Study Tour Objective: Experiential Learning in Developing Entry Level International Business People"

P. Reday, R. Counts

2013

"Short Term Study Tours A Case Study: Marketing The Two Week Study Tour"

P. Reday, R. Counts, L. Zielke, A. Boyle

2013

"A Services Perspective on the Short-Term International Study Tour"

P. Reday, T. Billiot, T. Steyn

2008

"An interdisciplinary approach to assessing the characteristics and sales potential of modern salespeople"

P. Reday, R. Marshall, A. Parasuraman

Industrial Marketing Management, volume 38, issue 2009, p. 838-844

2008

"Complainers versus non-complainers: a multi-national investigation of individual and situational influences on customer complaint behaviour"

P. Sharma, R. Marshall, P. Reday, W. Na

Journal of Marketing Management, volume ume 26, issue 1-2, p. 163-180

2008

"The Pattern of Purchase Influence in Internet-Enabled Industrial Buying Centers"

P. Reday, R. Marshall

Review of Business Research, volume 8, issue 5, p. 189-197

2007

"Response-time measurement of group purchasing-decision power structures"

R. Marshall, P. Reday, N. Woonbong, . Agrawal

Journal of Business Research, volume 60, issue 7, p. 711-719

2007

"The impact of sales force automation technology on relationship building of insurance agents in Singapore"

P. Reday, R. Marshall

International Journal of Business Strategy/ International Academy of Business and Economics, volume 7, issue 1

2007

"Internet-enabled youth and power in family decisions"

R. Marshall, P. Reday

Young Consumers: Insight and Ideas for Responsible Marketers, volume 8, issue 3, p. 177-183

2005

"FTAA and Liberalization: Institutional Issues"

S. Venkataramany, B. Bhasin, P. Reday

2003

"Academic vs Small Business Research"

J. Stoner, P. Reday

2002

"Technology Transfer, The role of the Linker"

R. Marshall, P. Reday

International Journal of Technology Transfer and Commercialisation/Inderscience Publishers, volume 1, issue 1-2/2002, p. 173-186

2001

"Technology Transfer in Marketing Exchanges: The characteristics of the Technology Linkler"

R. Marshall, P. Reday

Journal ofEuromarketing/, volume 10, issue 2, 2001, p. 49-66

Unknown

Reviewer, Conference Paper
Academy of Marketing Science Annual Conference

Unknown

Reviewer, Conference Paper
2008 AMA Winter Marketing Educators' Conference

Unknown

Reviewer, Journal Article
Journal of Business Research - "Social Networks and Firm Performance:

2006 - 2007

Reviewer, Conference Paper
2007 AMA Winter Marketing Educators' Conference

2005 - 2006

Reviewer, Conference Paper
2006 AMA Summer Marketing Educators' Conference

Unknown

Reviewer, Book
Business to Business Marketing, 2ed by Vitale, Giglierano and Pfoertsch

Unknown

Reviewer, Book
Business Marketing Management by Hutt and Speh

2015 - present

Other
Montessori of Mahoning Valley

2014 - present

Other
Litco International

2006 - 2019

Other
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